Entertainment Activated.
We help studio and streamer marketing teams understand what’s driving campaign performance — from the earliest creative through every window of release.
ENACT TRACK, our core service, connects trailer testing and campaign tracking, revealing not just what’s happening, but why.
How We Help
Actionable insights across creative and campaign — all in one connected view.
TEST THE CREATIVE
See what audiences respond to before and as the campaign launches.
TRACK THE CAMPAIGN
Follow awareness, interest and urgency as the title moves toward release.
CONNECT THE TWO
Connect changes in tracking to creative, media & publicity and competitive forces - using best-in-class data science to understand what’s driving performance.
For Every Stage of the Campaign
Insights that power smarter decisions from day one and beyond.
Creative Development
Test early creative to find what breaks through
Campaign Launch
Track and optimize campaigns across the globe
In-Market Optimization
Refine messaging and positioning based on what’s working.
Forecasting Demand
Forecast box office, Home Entertainment and streaming demand using predictive analytics.
Post-Release Learning
Understand total impact and learn what’s next.
Get in touch
No project is too big or too small. If you’ve got a question, we’ll find a way to get you an answer.